New Clients!

We’ve just signed two new clients, Bianca Breeze and Aaliyah Love and both are set for super stardom. Sit back and watch us do our magic. Until then, you can drool over their photos.

Posted in Client Spotlight |

2014 XRCOs

Another award show and we made it through. Allison Moore was an amazing host on the red carpet for EMM Report and may have a future in working red carpets everywhere…seriously. Many of my clients made it including Karla Lane, Nikki Delano, brand new client Bianca Breeze, Jenna J Ross and of course, Allison Moore. Below are a few pics. If you want to see everything, go to


Posted in Client Spotlight, Parties & Events |

HiPleasures Scores with Launch & Jezebel Coverage

Our newest client, HiPleasures, launched their product officially this week. Today, the press went out and who was the first to cover it? Jezebel, and within 2 hours of the press release being sent to them! They beat the adult sites and everyone to the punch and gave us some stellar coverage that will be seen by hundreds of thousands of people. See the full version here or check out the miniature version below.

Posted in Client Spotlight |

What’s New at The Rub PR

March has been an incredibly busy month and there hasn’t been too much time to blog on our site. With blogs on XCritic and Rock Confidential in addition to giving our clients personalized attention, we get very busy. But there’s a few things happening and on the horizon that we’d like to announce.

Quite a few of our clients have been cast in a mainstream big budget movie that will be shot next year and our owner, Erika Icon, will be an Associate Producer on. One of our clients has a reality show premiering June. We work hard to get our clients mainstream projects and know the right people.

We’ve welcome brand new client, HiPleasures, makers of a product called Sugar Cum you will be hearing a lot about in the next few months and there will be a star-studded adult party for their official launch in May, so stay tuned. Until then, checkout their website

Make sure to vote for our clients for The Fannys taking place during Exxxotica Atlantic City by going to: Nominate our clients in these categories or any others you’d like until March 21st:

Kayla-Jane Danger: Super Freak, Karla Lane: Whole Lotta Love, Nikki Delano: Most Valuable Vagina (MVV), Heroic Ass & Thirsty Girl, Brooklyn Chase: Most Valuable Vagina (MVV) & Thirsty Girl, Jenna J Ross: Most Valuable Vagina (MVV) & Thirsty Girl, Nikita Von James: Who’s Your Mommy & Allison Moore: Who’s Your Mommy & Thirsty Girl

And very soon, we will have more new client announcements that we’re very excited about. This time, it will be performers and include big stars and people we will make into stars.

Posted in Client Spotlight |

Thursday & Friday Are Going to Be Busy

This week is going to be extra special and busy. Owner and publicist, Erika Icon, will be lecturing for AEVC 2014 (the Adult Entertainment Virtual Convention). To watch her panel and seminar, log onto and register.

Thursday, she will be doing a workshop called How to Write a Press Release in the AEVC Studio at 3pm PST/6pm EST. Friday’s panel The PR Life with a Porn Star is hosted by Icon and she’ll be joined by clients, Kayla-Jane Danger, Allison Moore and Jennifer Best on the Main Hall Stage at 12pm PST/3pm EST.

Also on Friday, Karla Lane’s celebrating her birthday at Club Sex Addict in Van Nuys with a cavalcade of her AVN-nominated adult starlet friends. The night will feature live sex shows, a cam show with Karla and Benji Strokes at 10pm PST/1am EST viewable on, Karla’s movies playing all night long via, and giveaways from Cal Exotics and Sensational Video. The fun goes from 9pm to 2am. No need to RSVP—just show up. Admission is free for women and male/female couples. Single pay $40 to gain entrance to the event. Event is 18 and over. Club Sex Addict is located at 15164 Oxnard Street in Van Nuys.

Posted in Client Spotlight, Parties & Events, The Biz |

How We’re Different

I’ve been having quite a few meetings with potential new clients (companies and performers) and I am repeatedly asked how we are different.

The Rub PR is NOT like any other adult PR company out there, so if you’re thinking about hiring us this why you should:

  • We offer extremely good pricing on our services and have way more services than the other firms–so you get more bang for  your buck.
  • We’ve gotten over half a dozen clients cast in mainstream productions (including reality TV and Indie movies) over the last year. We’ll making more announcements about clients in new projects over the next few weeks and months.
  • In the last 6 months, we’ve attained radio shows for 5 clients.
  • We found everyone of our clients had a place to sign during AEE, and many of them were paid for their time. This goes for all the major trade shows.
  • Our client, Kayla-Jane Danger, worked the red carpet interview people at the AVN Awards and The Sex Awards. And yes, we got her those gigs.
  • We help our clients get feature dancing gigs through bookers, talent agencies and sometimes even the clubs.
  • We are extremely personable and check in with our clients multiple times a week and we’re extremely accessible most of the time (even on weekends and nights). We’re here for our clients.
  • We never over promise. Never! We will never tell you we can do something we can’t for you before you hire us or while you’re on our roster. If you want something, we will do our best to attain it for you.
  • We truly care about our clients and their well-being than taking their money. Also, we will never take on a client that we don’t believe in or we can’t help–we’re not here just to take people’s money and not produce results.

There is no other adult PR firm that does these things and this is just the tip of the iceberg. If you are interested in our services, contact us at

Posted in Client Spotlight, The Biz |

New Blog on XCritic

The Rub PR clients and owner Erika Icon have a brand new blog on XCritic. Entitled, Pulling the Curtain Back: An Industry Insider’s Take on the Adult Biz. The first blog was written by Erika Icon about her experiences at AEE and AVN Awards in Las Vegas, NV. It’s complete with photos she took. Check it out by going to:

13,000 page views a month can’t be wrong…yes that’s what we’re averaging. With blogs on Rock Confidential and now XCritic, our traffic is nothing short of amazing and is solidly growing.

Posted in The Biz |

Hiring the Right PR Firm

Now that awards season is over, we’re getting a lot of emails and calls about potential clients wanting to sign up. Potential clients are realizing the importance of PR and the best part is they’re not waiting until right before awards season.

From time to time, new so called PR firms crop up. A seasoned publicist knows that the chances of them succeeding are slim to none, and that a lot of people think they can do PR. In the adult biz, there are about four agencies that do stellar work and really make things happen. That’s four out of about 10.

People in the industry know who to come to based on current and past client referrals, track records and what we make happen for our clients. We get our clients in the top magazines, their own radio shows, places to sign at trade shows (and many times paid), toy lines, and even mainstream work–this is just a few of the services we offer. We’ve proven our selves time and time again, and in less than six years have become one of the top adult PR agencies in the biz.

So, when you’re looking for a PR remember to check the rep and record of the agency you’re considering, ask around and hire someone who ONLY does PR, so you get the best level of service. If you’re interested in real results and upping your career, contact us at

Posted in The Biz |

Two New Interviews on YNOT

In less than one week,  our client Jennifer Best and the owner of our company, Erika Icon, were interviewed by YNOT. We’re grateful for the coverage and the depth of the questions that were asked.

Jennifer Best was praised for being upfront with her age and making the leap into adult so gracefully. She also talks about her mainstream projects and gives the reader more insight into what makes her tick. Read the full interview here:



Image is important and so are the role of publicists. YNOT interviewed Erika Icon to try and delve into this more deeply. Topics covered included mistakes people make in adult with PR, services The Rub PR offers, and how they’re different from other firms. Read the full article here:

Posted in Client Spotlight, The Biz |

Forbidden Fruits Films Has Their 1st Booth at AEE

Forbidden Fruits Films is in the Main Room at AEE and has an amazing line-up in store for the fans and that includes:

Jodi West, Desi Dalton, Shay Fox, Allison Moore, Savannah Steele, Jennifer Best, Elexis Monroe, AnnaBelle Lee, Stella May, Callie Calypso, Carter Cruise & Levi Cash

Make sure to come by and say hi Thurs., Jan16 through Sat., Jan. 18th!

Posted in Client Spotlight, Parties & Events |